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TIME IS PRECIOUS B2B online portal relaunch

  • Hapag-Lloyd Cruises' communication platform TIME IS PRECIOUS redesigned for international sales partners
  • Improved user-friendliness

Even better than before: the redesigned TIME IS PRECIOUS B2B portal will be online from 1 December 2015 and user-friendliness has been given top priority: all sales-related information can now be viewed at a glance. The home page provides a simplified overview of the most important topics. This improved operability allows users to reach their destination in just a few clicks.


The relaunched TIME IS PRECIOUS B2B portal from Hapag-Lloyd Cruises offers travel agent partners a redesigned platform with a clearer structure. The changes were prompted by experience gained since the launch in May 2013: According to Carsten Sühring, sales director at Hapag-Lloyd Cruises: “We have implemented the extensive and constructive feedback received from our sales partners regarding the content of the TIME IS PRECIOUS campaign and made our most important sales communication platform even easier to use. The portal now features additional aids for day-to-day work at the counter.” For example, the “Seconds” rewards system now appears on one page with a clearer layout. The addition of a footer offering access to all important links at a glance aligns TIME IS PRECIOUS with the look of the Hapag-Lloyd Cruises’ home page.

Hamburg, December 2015